Google Product Search is now Paid Google Product Search

Google Product now PPC

Earlier this month, Google caused a big stir among marketers with major changes to one of its services. Google Product Search, which lets consumers find and compare products from online stores, will become Google Shopping. It’s changing not only its name, but its business model: instead of receiving free listings, business owners must now pay to be included. This means Google will be charging online retailers in a bid auction style to display their feed within the Google Product Search. Let’s face it, Google is the largest Search Engine in the world and owns 60% + of the worlds search traffic. They have proven the Pay Per Click Search model, time to move on to bigger fish – The Pay Per Click Shopping Model!

Article by Performance Agency